Comprehensive feedback from dealers, the reason why domestic wine is "difficult to raise" is that there are still some buttons in itself, among which, the low cost performance is the core reason that most wine agents think.

"Domestic wine is still not cost-effective, high-end brands can not fight foreign famous chateau wine, low-end prices can not fight foreign dining wine, free trade zone filling, small label wine." Wuhan wine merchant Zhu bluntly
Domestic wine is still too expensive." Zhou Lin, secretary-general of Xiamen Wine Association, also said. Song Ji further analysis, domestic wine in all aspects of the cost is higher than imported wine, resulting in high prices of domestic wine, consumer cultivation is not easy.
Aside from the price problem, most domestic wineries are not enough to support market-oriented operation. "Many domestic wineries are small, with tens of thousands of bottles a year, and the products are not enough to sell, so cooperation is meaningless." The person in charge of the above well-known wine operators said frankly.